We take the time to understand your personnel needs and tailor the optimal marketing solution to meet your unique strategy and budget We understand when it comes to marketing your property that there is no one size that fits all our team are one of the best in the business working with our in-house marketing and graphic design team, we will target the right audience across the most effective channels. Our cohesive brand identity will elevate the style and story of your home. Our unbiased advice allows us to match the right marketing to your property needs which will deliver a successful outcome.
When selling a property, there are several expenses that sellers often forget about, which must be considered when determining the sale price. One of these expenses is marketing. A buyer can’t purchase a home they don’t know is up for sale, marketing your property is a crucial part of the sales process. Let’s look at why marketing is so important, how to budget for it, and the value that you receive from this expense.
A Guide to Budget?
Our competitors will tell you this, after you have researched the current market and established an asking price for your property, you should budget to spend between 0.5% and 1% of the value of your home on marketing. For example, if your asking price is $800,000 – you should expect to spend roughly $4,000-$8,000. This price range will allow you to utilise as many or as few marketing techniques that will suit your sale. This should be use as a guide only. With Tyme Real Estate we are very different.
What Does Marketing Entail?
You may be wondering where the marketing costs are going, after all, up to 1% of your asking price can appear to be a large number when added to your other sales expenses. Some of the most popular and significant marketing avenues include.
Listing on websites such as Domain and realestate.com.au
Print and social media advertisements
Signage placed on your property
Flyers and brochures that are printed and distributed at the open house each week.
Professional photos for the printed materials
Your marketing strategy should include any tactics that will showcase your property in its best light, and also help you to stand out from other homes in the area. As part of working with an agent for your marketing strategy, you may also have the benefit of reaching their database of potential buyers. My agency will send “New Property” emails to their database before your first open house. if your property is in high demand, you may be able to get away with spending closer to 0.5% or less on marketing. More expensive or more obscure homes will likely benefit from spending extra on their marketing campaign. Consider your property type when choosing your marketing budget.
For more information on Market Strategy contact our office to get in touch with one of our experienced local team today.
Office Phone 3281 2325
Email - https://tymerealestate.com.au/contact